If you watched the Xbox One reveal this week, and were confused if the new Xbox was supposed to be a game console or something that all ready does what your TV does, then you aren’t the only one. However, Activision Publishing boss Eric Hirshberg is confident that core gamers will flock to the Xbox One, and that Microsoft understands that all game consoles “have to be great game machines first.” He continued, “I think that’s the tip of the sword. Everyone’s trying to own the living room and own the entire entertainment experience.”
While many think that Microsoft is wasting their time trying to make the Xbox One an “all-in-one” entertainment device, Hirshberg is “pleased” with Microsoft’s approach so far, and doesn’t get the “false divide” when it comes to different forms being integrated into the console.
“I don’t think competition for different forms of entertainment in the living room is anything new. People can watch TV in their living rooms now. People can listen to music in their living rooms now. There’s a false divide that gets created in people’s minds sometimes, as though hardcore gamers don’t also consume other forms of entertainment and wouldn’t appreciate those things being made more seamless and more integrated into a more elegant experience. I think that’s all that you’re seeing here. To me, as a gamer, I’m excited by it,” he said